Site Architecture Audit

Review your URL structure, navigation, and internal links for SEO and usability.

A real workflow from the Magister template catalog — the same steps a dedicated agent executes for your brand, shown in full before you run anything.

What you provide

The steps, in full

  1. 1

    Map the URL structure and navigation

    Map website url with magister-firecrawl (its sitemap.xml, navigation menus and footer links): root pages, second- and third-level pages, URL naming patterns, inconsistencies (mixed hyphens and underscores, unclear slugs, very deep nesting) and roughly how many pages it has.

  2. 2

    Find orphaned, duplicate and deep pages

    Find orphaned pages (no internal links to them), near-duplicate URLs covering the same topic, pages more than 3 clicks from the homepage, pagination problems, and thin tag or category pages, with URL examples for each.

  3. 3

    Redesign the information architecture

    Propose a revised structure for website url as a text tree: topic clusters of a pillar page and its supporting pages, and slug changes where the current ones are unclear. Justify each change by crawlability, user experience or SEO.

  4. 4

    Plan redirects and internal links

    Write (1) the redirect plan: every URL that changes, old to new (301), with any redirect chains collapsed; and (2) the internal-linking plan: for each pillar page, 5–10 supporting pages that should link to it, the anchor text, and where on the page the link goes.

Capabilities it uses

Site ArchitectureFirecrawl

What it won't do without you

Magister workflows draft and prepare autonomously, but anything externally visible — publishing a page, sending an email, changing a campaign — waits for your approval. You can run this template once, or schedule it and review the results as they land.

Fork it into your own agent

Start free: enter your website, get a full marketing audit, and run workflows like this one in your own stack.

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