AI Search Optimization

Optimize your content to appear in AI-generated search answers (AEO/GEO).

A real workflow from the Magister template catalog — the same steps a dedicated agent executes for your brand, shown in full before you run anything.

What you provide

The steps, in full

  1. 1

    Audit the site's pages for AI answers

    Work on target topics; where that is still a blank, use the topics the brand's plan and audit target and say which. Read website url with magister-firecrawl: map the site, then read its 10 most important pages (its top search pages from analytics when a source is connected, otherwise the main navigation). A recent AEO audit (magister_list_aeo_audits) can stand in for this read. For each page: does it answer common questions about the topics directly and concisely, use structured formats (definitions, numbered steps, clear headings), and show who wrote it? Rate each page low, medium or high for AI citation readiness.

  2. 2

    Research how AI engines answer queries for your topics

    Read how AI engines answer questions about target topics from Magister's AI visibility checks, not a browser: an unattended run cannot sign in to ChatGPT or get past Perplexity's bot check. Call magister_get_ai_visibility_citations (view "urls", then "domains") for the sources ChatGPT, Claude, Gemini and Google AI Overview cite and whether website url is among them, and magister_list_ai_visibility_sets with magister_get_ai_visibility_set for which tracked questions mention the brand. If no tracked question covers target topics, propose a set from magister_suggest_ai_visibility_prompts for the user to approve instead of inventing questions. Note which sources are cited and what format they use (definition, list, FAQ, comparison). An answer that could not be read is unknown, not a miss.

  3. 3

    Identify content gaps for AI citations

    List (a) questions about the topics that AI engines answer but website url has no page for, and (b) pages that exist but are hard for AI to extract from (dense prose, no clear definition, no structured data). Prioritise the top 5 gaps by search demand and citation likelihood, skipping pages earlier runs of this workflow already rewrote.

  4. 4

    Rewrite the top 3 pages for AI answers

    Rewrite the 3 highest-priority pages from the gap analysis. For each, add a concise definition or direct answer in the first 100 words, H2/H3 headings that mirror how people ask, a 'What is X?' or 'How does X work?' section, and the author's real credentials. Keep the rewrite compatible with the page's existing SEO. These are drafts for the brand to publish; do not change the live site.

  5. 5

    Write FAQ sections

    For each rewritten page, write a FAQ section of 5–7 questions with concise answers (2–4 sentences each), phrased the way people ask AI engines about the topics, with FAQPage schema for each Q&A. Answer only with facts the brand's site or files support.

Capabilities it uses

Ai SeoAi VisibilityAeo AuditFirecrawl

What it won't do without you

Magister workflows draft and prepare autonomously, but anything externally visible — publishing a page, sending an email, changing a campaign — waits for your approval. You can run this template once, or schedule it and review the results as they land.

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