Email Newsletter

Draft a newsletter from recent content with subject line variants and a clear CTA.

A real workflow from the Magister template catalog — the same steps a dedicated agent executes for your brand, shown in full before you run anything.

What you provide

The steps, in full

  1. 1

    Review recent content and announcements

    Research brand name by visiting website url (if available) and searching for recent news or content related to topic. Identify 2–3 key angles, recent developments, or useful facts that would resonate with audience description and make the newsletter feel timely and relevant.

  2. 2

    Draft the newsletter body

    Write the main body of the newsletter. Open with a brief personal intro paragraph (2–3 sentences) that sets context for topic. Follow with 2–3 content sections, each with a short heading and 2–4 sentences of value-driven copy. Keep total length under 400 words so it is scannable. Match the tone to brand name.

  3. 3

    Write 3 subject line variants

    Write three distinct subject line options for this newsletter. Variant 1 should be curiosity-driven, Variant 2 should be benefit-led (what the reader gets), and Variant 3 should use a question or personalisation hook. Each should be under 50 characters and avoid spam trigger words like 'free' or 'urgent'.

  4. 4

    Add preheader and CTA

    Write a preheader (preview text shown in inbox, under 90 characters) that complements the subject line without repeating it. Add a single clear call-to-action at the end of the newsletter body — one link with specific anchor text — that directs readers to the most relevant next step for brand name.

What it won't do without you

Magister workflows draft and prepare autonomously, but anything externally visible — publishing a page, sending an email, changing a campaign — waits for your approval. You can run this template once, or schedule it and review the results as they land.

Fork it into your own agent

Start free: enter your website, get a full marketing audit, and run workflows like this one in your own stack.

More Email templates