Your numbers, interrogated — and every shipped piece measured.

Read-only connections to your analytics stack let the agent answer questions in plain language and deliver scheduled briefs. Because the same agent ships the work, every artifact — post, page, campaign — is measured individually.

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How it works

Read-only by construction

Analytics connections query your data and cannot mutate it. The agent has answers, not write access — your measurement layer is never something it can break.

Questions in, answers out

“Why did signups dip last week?” runs across web analytics, product analytics, and recent marketing activity as one question — answered in plain language with the evidence attached, in chat or Slack.

Briefs that arrive before you ask

Scheduled briefs summarize what moved and why on your cadence — traffic, conversions, campaign results, anomalies with the investigation already done, and AI-referral traffic broken out on its own line.

Impact measured per artifact

Everything the agent ships is recorded — posts, pages, products, campaigns — and each artifact’s performance is tracked individually. “Did that blog post do anything?” has a per-piece answer, not a vibes answer.

Reporting is where marketing time goes to die — and generic dashboards can’t connect movement to the work that caused it. An agent that both ships the work and reads the numbers can close that loop per piece.

What teams use it for

Common questions

Which analytics tools connect?

Google Analytics 4, PostHog, Mixpanel, Fathom, and Hotjar, plus the reporting sides of connected ad, email, and social tools — all read-only.

Can the agent modify my analytics data?

No — connections are read-only by construction. The agent queries and reports; it has no write path into your measurement data.

What’s in a scheduled brief?

What moved and why: traffic and conversion changes, campaign and content performance, flagged anomalies with the investigation attached, AI-referral traffic, and recommended next actions. You set cadence and depth.

How is per-artifact impact measured?

Every piece the agent ships is recorded at publish time, and performance snapshots accrue to each artifact individually — so impact is attributed to the specific post, page, or campaign rather than inferred from site-wide trends.

Works together with

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The free audit grades your site and shows the plan Magister would execute — the fastest way to see what these capabilities do for you.

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