Google Ads, Search Console, and Tag Manager
The "Google Ads" connection in Magister bundles three Google surfaces in a single OAuth:
- Google Ads — read campaigns, ad groups, ads, keywords, performance metrics. Make changes to campaigns.
- Google Search Console — read impressions, clicks, position, and query data for any verified property on the account. Useful for SEO reporting.
- Google Tag Manager — read container and tag configurations (read access; the agent won't modify GTM containers).
Connecting once gives the agent all three. This is why a single "Google Ads" integration can power a workflow that pulls ad spend, checks SEO impressions, and cross-references Tag Manager — no extra connections required.
Why bundled? — these three services are almost always used together in marketing work, and Google OAuth lets us combine the scopes into one consent screen. It's less clicking for you and cleaner than three separate integrations.
If you only care about one of them — you still need to go through the single OAuth. You can't pick a subset. The scopes are all requested at once.