Landing Page Copy

Write a full landing page from hero to final CTA, optimized for conversion.

A real workflow from the Magister template catalog — the same steps a dedicated agent executes for your brand, shown in full before you run anything.

What you provide

The steps, in full

  1. 1

    Define value proposition and positioning

    Identify the single strongest value proposition for product name by answering: what does it do, who is it for (target audience), and why is it better than the alternative. Research 2–3 competitors to ensure differentiation. Summarise the positioning in one sentence and list the top 3 emotional and functional benefits to use throughout the page.

  2. 2

    Write the hero section

    Write the above-the-fold hero section: a primary headline (under 10 words, outcome-focused), a supporting subheadline (1–2 sentences expanding on the value proposition), and the primary CTA button label for primary cta. Write 2 alternative headline variants. The hero copy must immediately communicate what product name does and why target audience should care.

  3. 3

    Write the features and benefits section

    Write copy for a 3-column or 3-row features/benefits section. For each feature, lead with the benefit (what the user gains) rather than the feature name. Use a short bold heading (3–5 words) and a 2-sentence description. Ensure each benefit directly addresses a known pain point of target audience.

  4. 4

    Write social proof and FAQ sections

    Write 3 testimonial placeholders in a realistic voice — each should mention a specific outcome relevant to target audience. Then write a 5-question FAQ section addressing the most common objections and hesitations a prospect considering product name would have. Keep answers concise (2–3 sentences each).

  5. 5

    Write the final CTA section

    Write a closing CTA section at the bottom of the page: a short urgency or benefit-reinforcing headline (under 8 words), 1–2 sentences of supporting copy that restate the primary value, and the primary cta button label. Optionally add a low-commitment secondary CTA (e.g. 'See a demo' or 'Learn more') to capture fence-sitters.

  6. 6

    Emit finding

    Consolidate the completed work into one complete markdown report and record the durable finding with the native magister_submit_workflow_completion tool. The report file must contain the full report content — never a placeholder.

What it won't do without you

Magister workflows draft and prepare autonomously, but anything externally visible — publishing a page, sending an email, changing a campaign — waits for your approval. You can run this template once, or schedule it and review the results as they land.

Fork it into your own agent

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