44 marketing skills

Marketing Skills

A public catalog of the open marketing skills Magister can use for SEO, ads, content, CRO, analytics, and growth work.

Built from Corey Haines' Marketing Skills. Magister-specific integration and automation skills stay inside the app. View the rest in app.

SEO

seo-audit

seo-audit

Marketing Skills

When the user wants to audit, review, or diagnose SEO issues on their site.

ai-seo

ai-seo

Marketing Skills

When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers.

programmatic-seo

programmatic-seo

Marketing Skills

When the user wants to create SEO-driven pages at scale using templates and data.

schema

schema

Marketing Skills

When the user wants to add, fix, or optimize schema markup and structured data on their site.

site-architecture

site-architecture

Marketing Skills

When the user wants to plan, map, or restructure their website's page hierarchy, navigation, URL structure, or internal linking.

competitors

competitors

Marketing Skills

When the user wants to create competitor comparison or alternative pages for SEO and sales enablement.

directory-submissions

directory-submissions

Marketing Skills

When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery.

aso

aso

Marketing Skills

When the user wants to audit or optimize an App Store or Google Play listing.

Ads

ads

ads

Marketing Skills

When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms.

ad-creative

ad-creative

Marketing Skills

When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform.

Copywriting & Content

copywriting

copywriting

Marketing Skills

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages.

copy-editing

copy-editing

Marketing Skills

When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content.

content-strategy

content-strategy

Marketing Skills

When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover.

social

social

Marketing Skills

When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms, or wants to do social...

community-marketing

community-marketing

Marketing Skills

Build and leverage online communities to drive product growth and brand loyalty.

lead-magnets

lead-magnets

Marketing Skills

When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation.

Email & Outreach

emails

emails

Marketing Skills

When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program.

cold-email

cold-email

Marketing Skills

Write B2B cold emails and follow-up sequences that get replies.

prospecting

prospecting

Marketing Skills

When the user wants to find, qualify, and build a list of prospects to reach out to — across B2B SaaS, general B2B, or local small businesses.

sms

sms

Marketing Skills

When the user wants to plan, build, or optimize SMS or MMS marketing — including welcome flows, abandoned cart texts, post-purchase, win-back, promotional sends, or transactiona...

CRO

cro

cro

Marketing Skills

When the user wants to optimize, improve, or increase conversions on any marketing page or form — including homepage, landing pages, pricing pages, feature pages, lead capture f...

signup

signup

Marketing Skills

When the user wants to optimize signup, registration, account creation, or trial activation flows.

onboarding

onboarding

Marketing Skills

When the user wants to optimize post-signup onboarding, user activation, first-run experience, or time-to-value.

popups

popups

Marketing Skills

When the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes.

paywalls

paywalls

Marketing Skills

When the user wants to create or optimize in-app paywalls, upgrade screens, upsell modals, or feature gates.

ab-testing

ab-testing

Marketing Skills

When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program.

Strategy & Growth

marketing-ideas

marketing-ideas

Marketing Skills

When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product.

marketing-plan

marketing-plan

Marketing Skills

When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product.

marketing-psychology

marketing-psychology

Marketing Skills

When the user wants to apply psychological principles, mental models, or behavioral science to marketing.

launch

launch

Marketing Skills

When the user wants to plan a product launch, feature announcement, or release strategy.

pricing

pricing

Marketing Skills

When the user wants help with pricing decisions, packaging, or monetization strategy.

free-tools

free-tools

Marketing Skills

When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness.

referrals

referrals

Marketing Skills

When the user wants to create, optimize, or analyze a referral program, affiliate program, or word-of-mouth strategy.

co-marketing

co-marketing

Marketing Skills

When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities.

churn-prevention

churn-prevention

Marketing Skills

When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies.

product-marketing

product-marketing

Marketing Skills

When the user wants to create or update their product marketing context document.

public-relations

public-relations

Marketing Skills

When the user wants help with public relations, earned media, press coverage, journalist outreach, or media strategy (not pull requests).

Sales & Revenue

sales-enablement

sales-enablement

Marketing Skills

When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts.

revops

revops

Marketing Skills

When the user wants help with revenue operations, lead lifecycle management, or marketing-to-sales handoff processes.

Analytics

analytics

analytics

Marketing Skills

When the user wants to set up, improve, or audit analytics tracking and measurement.

Search & Research

customer-research

customer-research

Marketing Skills

When the user wants to conduct, analyze, or synthesize customer research.

competitor-profiling

competitor-profiling

Marketing Skills

When the user wants to research, profile, or analyze competitors from their URLs.

Content & Design

image

image

Marketing Skills

When the user wants to create, generate, edit, or optimize images for marketing — blog heroes, social graphics, product mockups, profile banners, listing visuals, or brand assets.

video

video

Marketing Skills

When the user wants to create, generate, or produce video content using AI tools or programmatic frameworks.

Skills give the agent repeatable marketing judgment.

Create an account, start a project, and Magister will use the right skills for the work in front of it.